When it comes to labelling products, it’s essential to ensure that the label is durable and has strong adhesion. The durability and adhesion of a label are crucial factors in ensuring that it remains legible, readable, and visually appealing throughout the product’s life cycle.
Label Durability And Adhesion
Here are some factors to consider when it comes to label durability and adhesion:
- Material Selection: Material selection is a crucial factor in determining the durability and adhesion of a label. Different materials have different properties and characteristics that can impact their performance. For example, synthetic materials used for freezer labels are typically more durable and resistant to moisture and chemicals than paper labels.
- Surface Type: The surface to which the label is applied can also affect the durability and adhesion of the label. For example, some surfaces, such as textured or rough surfaces, may require stronger adhesives to ensure that the label stays in place. Additionally, some surfaces may be exposed to harsh environmental conditions, such as extreme temperatures, UV light, or moisture, which can impact the adhesion and durability of the label.
- Adhesive Type: Different adhesives have different properties, such as tackiness, set time, and bonding strength, which can affect the label’s performance. Choosing the right adhesive for the freezer labels and the surface to which it will be applied will ensure that the label remains firmly in place.
- Printing Method: For example, direct thermal printing may be less durable than other printing methods and may fade or smudge over time. Conversely, some printing methods, such as thermal transfer printing, may be more durable and resistant to fading or smudging. Choosing the right printing method for the label and the intended use can help ensure that the label remains legible and visually appealing.
- Environmental Conditions: The environment to which the label will be exposed can also affect its durability and adhesion. For example, labels that will be exposed to moisture, chemicals, or extreme temperatures may require stronger adhesives and more durable materials to ensure that they remain intact.
- Label Application: Proper preparation of the surface, ensuring that it is clean and dry, is essential to ensure that the label adheres properly. Additionally, ensuring that the label is applied evenly and smoothly can help prevent wrinkles, bubbles, or peeling.
The Bottom Line
Label durability and adhesion are critical factors in ensuring that a label remains legible, readable, and visually appealing throughout the product’s life cycle. Remember to test the label and adhesive in the intended environment to ensure that it meets the necessary requirements for durability and adhesion. Labels are the identity of your brand and they must remain intact throughout. Products with bad labelling conditions are not trusted by consumers.
